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Socialist 33-year-old Zohran Mamdani's primary victory shocked the Democratic Party establishment this June, as his campaign played into the hands of an evolving – and chronically online – New York City electorate.
Scrolling through Mamdani's social media, his TikTok and Instagram pages resemble that of a New York City influencer. From the film-like filters and consistent fonts on his vertical videos to the cameos from celebrities, including model Emily Ratajkowski and comedian Bowen Yang, Mamdani's videos have amassed millions of views.
However...
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